Unlike larger chains, small hotel owners face a unique set of challenges when it comes to promoting their hotels. With limited budgets and resources, it can be challenging to compete with larger hotels and chains that have a more extensive marketing budget and reach. However, there are several strategies that small hotels in particular can leverage for promotional purposes. Optimize Your Online Presence It should go without saying, but an online presence is crucial for promoting any hotel, regardless of its size. Whilst hotels without a website are probably a…